I began my journey into design in the mid-2000s. Fascinated by creative possibilities of 3D, I explored various tools and suddenly started freelancing. Then my focus shifted to web design and UX. After that there was no way back. For the past 15 years, I've helped dozen companies and startups to enhance user experiences, build MVPs, and secure investments through innovative design solutions. When not designing, I make videos, read books, play football, and travel.







Over 15 years of experience in UX design with startups and big companies.
2025 – Present, Tretina.co
Founder & Lead UX Designer
Growing a design service from scratch. You can make unlimited design requests for a flat monthly rate.
2022 – 2025, Morpher (Vienna, Austria)
Senior UX Designer
I have led end-to-end design initiatives, from user research to high-fidelity UI design, animations, and landing pages development. Collaborated closely with the CTO, engineers, and the marketing team.
2021 – 2022, Upwork (Remote)
Senior Product Designer
At Upwork, I was working on improving the Upwork Enterprise onboarding experience together with “Bring your own freelancer” client feature.
2020 – 2021, Combyne (Remote)
Product Designer
Was digitizing the usage of fashion through Combyne. Introduced the new onboarding for mobile apps and a couple of other big features for creating everyday outfits.
2018 – 2019, Kisi (Remote)
Product Designer
I’ve been working on Kisi’s cloud-based access control apps on iOS, Android, and web. The redesigned versions of the mobile app got high ratings in the AppStore and Google Play Market (4.8 and 4.6 respectively). The redesigned web app was also well-received by the customers. That success allowed the company to grow twice while I was there.
2015 – 2016, Accedo (Stockholm, Sweden)
UX/UI Designer
During my time at Accedo, I’ve been working on video apps across various platforms. I worked with multiple development teams to make sure the apps work and look consistent on all platforms (iOS, Android, Web, Roku, Apple TV). The OTT Flow app was nominated in 2016 in Sweden for its great UX.
Dashboard elements for the hotel desktop app.
– We want an experimental mobile app UI, something non-conventional and fresh...
– Say no more!
Financial app UI kit.


